Session d'orientation 2018
Horaire
Lieu - University of Toronto Varsity Centre
Zimmerman Meeting Room - A welcome desk will be set up at the entrance of the Varsity Pavilion
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| TIME | ACTIVITY | PRESENTER |
|
1:00pm – 1:15pm |
Welcome and Workshop |
Lisette Johnson-Stapley |
| 1:15pm - 1:30pm | U SPORTS Vision | Graham Brown |
| 1:30pm – 2:00pm | U SPORTS Championship Agreementdeliverables and responsibilities |
Scott Ring |
| 2:00pm – 3:45pm | Departmental presentations & Questions |
Department Leads |
| 3:45pm – 4:00pm | Break | |
| 4:00pm - 5:00pm | Web Streaming & Technological Standards in today’s Streaming World |
Neulion & Nick (SCTV) |
| 5:00pm - 5:30pm | Guest Speaker – Operating a Successful Sport Event |
Blair McIntosh, Sport at Special Olympics Canada |
| 5:30pm | Wrap-Up | Scott Ring |
| 6:00pm | Dinner *At own costs (Duke of York) | All |
| TIME | ACTIVITY | PRESENTER |
|
8:30am – 8:45am |
Overview of the Day |
Scott Ring |
| 8:45am - 10:15am | Community Engagement & Strategic Partnerships Best Practices | Derek Martin, Sport & Entertainment Atlantic |
| 10:15am – 10:30am | Break | |
| 10:30am – 12:00pm |
Communications - digital world, data and analytics Ticketing - strategies involving fans Traditional/Digital Marketing - corporate branding vs host/team branding, event marketing challenges |
Dave Haggith, MLSE Anton Wimmer, MLSE Christian Parsons, Toronto Maple Leafs |
| 12:00pm – 1:15pm | Lunch | |
| 1:15pm - 2:15pm | Sound Event Management Practices - ancillary events around championships | Celine Seguin, Grey Cup |
| 2:15pm - 3:15pm | Sponsorship - return on investor and sponsorship engagement | Sam Galet, Canada IMG Events |
| 3:15pm - 3:30pm | Break | |
| 3:30pm - 5:00pm |
Digital - social content for marketing purpose Content - brand recognition, social media synergies Social Media - Fan engagement experience with athletes |
Mark Silver, Stadium Digital Kelly Shouldice, CFL Georgia Sapounas, COC |
| 5:00pm -5:30pm |
Questions/Observations/Wrap up |
Lisette Johnson-Stapley |
Zimmerman Meeting Room - A welcome desk will be set up at the entrance of the Varsity Pavilion
Entrance through the Pavilion on Devonshire Place
Subway: St George Station (Lines 1 & 2)
From Pearson International Airport (Approx. 45min):
From Billy Bishop City Airport (Approx.35min):
Metered street parking is available on Devonshire Place or at the St. George underground lot.
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